International Presence with Style

UI Designer / Lead Front-End Developer

2014-2015

Challenges:

  • Integrate Magento with a WordPress blog.
  • Multi-store and multi-language support.
  • Fresh design that would represent the brand and incorporate a lookbook and social media feeds.
  • Flexible design that would easily accommodate its sister brand, Palladium.

Execution:

  • Performed discovery, created wireframes and hi-definition UI comps.
  • Collaborated on architecture with back-end engineers. Executed front-end development, content management and admin training.

Benefit:

  • Expanding the brand exposure and e-commerce market led to higher conversion rates and engagement.
  • Renewed visuals that were more in-line with the brand and new marketing strategies.
  • The improved modular and scalable design of the admin panel allowed for efficient control of content across multiple store views and brands.
  • Executed from concept to launch within a constrained timeline which allowed for Palladium’s debut.
  • Magento & WordPress

  • Responsive

  • Internationalization

  • Design & Architecture

  • Multistore

  • PHP

  • JS

  • SASS

  • Grunt

  • GIT

  • Admin Training

Lookbook and product views
Modular responsive layout shared with Palladium
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Caroline Gabriel

About Caroline Gabriel

Caroline is a web designer that specializes in creative and engaging websites. With more than 10 years of experience working with high profile companies, she is well versed in what it takes to create and implement stunning designs.

Other Projects

  • Bambo Nature

  • Pixafy

  • Sugarpova

  • Palladiuim

  • CR7

  • EOS

  • Yummie

  • PatchStop

  • Supersilk

  • Ceci NY

  • Ballet Beautiful

  • StockUp Express

  • Love Pastry

  • Novo Surgical

  • Switch Playground USA

  • Senal

  • Gloss48