A fresh take on e-commerce

UX/UI Designer, Lead Front-End Developer

2016

Challenges:

  • New Magento Enterprise Edition website.
  • Design solution that would address all the complex product characteristics: sizing, brand compatibility, etc.

Execution:

  • Performed an intense information architecture phase.
  • Worked closely with the brand graphic designer to maintain visual consistency throughout the design process.
  • Executed front-end development in cooperation with back-end engineering.
  • Performed admin training and provided reference documentation.

Benefit:

  • Customized admin interface allowed for high efficiency in Content Management.
  • Improved interface led to higher conversion rates and engagement.
  • Extensive training gave the customer autonomy on administrating their content.

  • Magento

  • Responsive

  • Architecture

  • UI Design

  • UX

  • PHP

  • JS

  • CSS

  • SASS

  • GIT

  • Admin Training

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Caroline Gabriel

About Caroline Gabriel

Caroline is a web designer that specializes in creative and engaging websites. With more than 10 years of experience working with high profile companies, she is well versed in what it takes to create and implement stunning designs.

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