Responsive Styles & Optimization
Microsite: Custom Card Builder
Challenges:
- Expand the market segment and bring more traffic to the site.
- Create a Custom Card Builder allowing users to upload images and print personal baseball cards.
Execution:
- Adapted the existing Magento website into a fully responsive experience.
- Redesigned site navigation.
- Overhauled layouts and imagery.
- Optimized the code base.
- Planned and documented the necessary work for implementing the Custom Card feature: user-flow, wireframes and technical specs documents were created to assess all the complexities and viability of the project.
Benefit:
- Making the site fully responsive allowed more users to access the site from different devices which increased traffic.
- Updating layouts and imagery improved user experience for all age ranges.
- By laying out everything required for the development of the Custom Card feature, the customer was able to accurately weigh the ROI for implementing this feature saving them time and money.
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Magento
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Responsive
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Multistore
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Architecture
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UX
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PHP
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JS
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CSS
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GIT